TARA Awards | Web Design

Problem

TARA’s website required a redesign to represent the year’s theme, “Roaring 20s,” while maintaining accessibility, seamless navigation, and visually cohesive experience. The challenge was to focus on creating era-inspired visuals, typography, and an interactive experience without affecting usability.

Solution

The website was redesigned to align with the theme “Roaring 20s,” by providing suitable visuals, fonts, and interactive interfaces. I edited the content and managed to ensure a smooth and appropriate navigation and accessibility system. The layout, colors, and typography were refined through an iterative process, enhancing the website’s appearance while ensuring a user-friendly experience.

Process

User Research, Ideation, Iteration, Prototyping, Usability Testing

My Role

UX/UI designer

Designed and customized the TARA’s website to align with the year’s theme, “Roaring 20s,” incorporating era-inspired visuals, typography, and interactive elements for a cohesive user experience. Edited and managed content to ensure seamless navigation and accessibility. I enhanced the website’s appearance and was responsible for ensuring the colors, font style, design, and layout were aligned to the theme.

Tools

WordPress

The Process

Research Development

Learned how to use WordPress through Elementor to redesign the website.
Research Roaring 20s design styles, including typography, color schemes, and graphic elements to align with design theme.
Explore intuitive and logical navigation systems to enhance user engagement.
Reviewed the information architecture and structure to improve user engagement for clarity and accessibility.

Content Development & Structural Refinements

Edited and refined content based on designated information.
Revised typography, font, and spacing to align with design.

Implementation and Testing

Tested and experimented with different layout structures to improve readability, and accessibility.
Verifying links and navigation systems functioned and directed users to the correct destinations.

User Feedback

Collected peer feedback from team members on readability and navigation.
Made iterative and enhanced improvements based on feedback.